Joseph T. C. Lee * , Mazrin Rohizaq Che Rose , & Go You How

* Correspondence: Joseph T. C. Lee (email: joseph@aea-asean.org)

Main Article Content

Abstract

Tourism is one of the critical success factors for continued national development in ASEAN. Particularly, some countries such as Cambodia, Myanmar, Thailand, and Vietnam have experienced progressive growth in their tourism industry life cycle over the years. This paper attempts to explore what and how the existing international integration initiatives such as ASEAN, One Road One Belt, and CPTPP as well as international merging and acquisition activities among multinational corporations can influence tourism development in ASEAN. The discussion also provides strategic implications and suggestions to Vietnam tourism authorities for crafting a better, result-oriented tourism human resource training Master Plan capable of updating and upgrading Vietnamese travel and tour manpower's knowledge, skills, and competences to the world-class level.
Keywords: tourism, international integration, international M&A, tourism training.

Article Details

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